21 chatbot retail use cases to replicate for your brand ContactPigeon

In fact, 74% of online shoppers prefer to go straight to a chatbot when it comes to getting simple questions answered. Ever notice how often we’re hanging out on apps like Facebook Messenger or WhatsApp? In fact, every month over 2.7 billion users are active on WhatsApp alone! Luxury Escapes is one of the biggest luxury travel agencies in Australia and operates in 29 countries around the world. Over 2 million visitors would check Luxury Escapes’ website each month for new deals and offers but the company wanted to improve the online customer experience. Their goal was to offer more personalization, a quicker way to find deals, and easier notifications.

The sports team scores extra points for creating a personalized marketing experience as well. Users can customize alerts, follow their favorite topics and players, and more. This online coach is available on Slack, Skype, Telegram and Messenger. With the rise of mobile and social shopping, brands are constantly looking for ways to drive revenue from their social channels.

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And a chatbot can help to streamline the initial process without replacing the role of the agent. Dominos has built a Facebook chatbot to make the ordering process faster. The famed restaurant offers the easiest way to order a pizza from “Anywhere”. As Jenny was available 24×7 on Slush’s website and mobile app, people started 55% more conversations. Once the user selects an option, the user is able to browse through and enable self-service through a seamless FAQ menu.

It is important to note the chatbots are very customizable, and your chatbot can be programmed to do all or none of the functions below. Additionally some chatbots don’t have the capabilities to perform certain processes, so you should know what you want your chatbot to do as you are looking at different options. As you can see, there’s a heap of ways to utilize chatbots, and the usage numbers don’t lie. They might not have taken over just yet, but more people are becoming more aware of their uses – and more brands are tapping into that opportunity. On Kik, the beauty bot asks users to take a quiz so they can provide recommendations based on their preferences.

Explore HR chatbots and define 6 use cases that can help automate recruiting, onboarding and other HR processes.

It’s very conversational, being able to understand and respond to freely typed messages as opposed to just scripted conversations. Available on Facebook Messenger, the ‘Monkey bot’ aimed to generate laughs and drive donations to Comic Relief by telling users jokes accompanied by gifs of Monkey laughing. For Comic Relief 2017, PG Tips decided to make the most of the monkey’s popularity by bringing the character to life with a joke telling chatbot. Users can show the bot an Instagram post of a look they love and it can help them recreate it with Sephora products. Making the whole booking process quick and easy, the bot has an 11% higher conversion rate than the other channels Sephora uses for in-store bookings. In all, the chatbot gives the user a streamlined version of Ebay on Facebook Messenger.

It helps advertise rentals, access lease agreements, collect rent, and more. Healthcare is one of the areas that has suffered the biggest disruption since Covid came in. Virtual appointments had been promoted for a few years before the pandemic hit us, but they didn’t really attract the attention of care seekers until then. It serves as a platform to buy and sell tickets to different events like sports matches, music concerts and theater plays, among other activities.

Chatbot use case #17: Solidifying your branding

Businesses today constantly seek innovative ways to improve user experience and streamline processes by integrating retail chatbots. The discount supermarket chain Lidl introduced conversational chatbot Margot on Facebook Messenger that understands natural language and helps shoppers get the best out of its wine range. Margot is more conversational than other chatbots in retail and helps users in various ways; for example, it helps to find wines by country, region, grape, colour and/or price.

ECommerce chatbots are sophisticated AI-powered tools that modify customer interactions within the realm of online shopping. Ultimately, they contribute to increased sales and customer loyalty in the competitive landscape of online retail. With the ability to provide instant support, personalized recommendations, and streamline various processes, chatbots offer a dynamic solution that caters to the evolving demands of modern consumers. The preference for eCommerce chatbots over traditional service-oriented settings underscores their effectiveness in delivering seamless assistance to customers navigating online retail platforms. As technology continues to advance, the potential for further enhancements in chatbot capabilities promises to redefine the eCommerce landscape and move business success to new heights. Overall, the applications of ecommerce chatbots are diverse and offer a range of benefits to businesses.

If however, the customer has a question that Tinka cannot answer, its LiveAgent Handover feature seamlessly transitions the conversation to a human agent without the customer having to do anything. Most importantly, the H&M chatbot remembers each user’s tastes and preferences and uses this for retargeting customers in the future with better recommendations. Chatbots can notify your clients of upcoming promotions, and they can upsell your customers by showing them complementary products. They can also direct your customers to personalized recommendations. Your customers can use this tool to manage their loyalty points, making it easier for them to shop more often and earn more points.

France-headquartered international personal care and beauty stores chain Sephora introduced its chatbot on messenger service Kik. The first time a shopper starts a conversation with the chatbot they are invited to take part in a short quiz that helps the bot learn more about them. Users can then ask for tips or reviews on specific types of product or application.

Communicate in more languages

As long as companies are upfront about bots being technology and not actual people, this technology is a surprisingly intimate and useful way to communicate with buyers. Whether you opt for the simpler rule-based chatbot or advanced AI chatbot all depends on what you’d like your chatbot to do. If you only want your bot to handle simple customer service requests, a rule-based chatbot may do the trick. With that said, most ecommerce merchants would benefit from the more advanced AI bot that can learn about customers’ preferences to encourage more purchases and provide personalized service.

Vainu, a data analytics service, built VainuBot to engage with customers in rich conversations. Instead, businesses leverage sales chatbot for their lead generation use cases. It can be a better fit for website visitors who do not prefer filling up forms. The bot can ask relevant questions and can be more engaging for customers to submit their contact information. The Jenny chatbot on their website successfully handled 64% of all customer support requests, which is a quite significant load.

If your business already runs Facebook / Instagram ads you can seamlessly redirect your high-intent leads into the WhatsApp Shopping Assistant to re-engage and convert them customers. Just add a QR code and you are good to redirect your offline leads into the funnel of WhatsApp Engagement. The technology that enables the automation of these lead and customer engagement process is called a WhatsApp Marketing Software. They are cost-effective and can help you reduce your staffing needs, all while helping you make money. Making small changes to an order or tracking the status of a delivery are mundane tasks that should not require a human agent.

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• From personalized product recommendations to augmented reality experiences, these chatbots are making the shopping process more convenient and enjoyable for customers.
• Now instead of increasing the number of messages and phone calls you receive to track orders, you can tackle the queries with a chatbot.
• However, implementing a chatbot into your customer service team can be tricky.
• If you’ve been using Siri, smart chatbots are pretty much similar to it.